Digital Consultancy Services

DNS Services

DNS is the first point of contact between users and your website. You need the right DNS management services to make sure your site is always online and fast.

Secure Sockets Layer (SSL) was the most widely used cryptographic protocol to provide security over the internet. When installed on a web server, it activates the padlock and the https protocol and allows secure connections from a web server to a browser. There are several types of SSL, with differing levels of security.

Shared SSL certificates are the most limited form of SSL. They rely on securing the host domain and any websites covered by them. As such they only work for sub-domains (for example domain.rackpoint.co.uk) and cannot be used for a private domain.

Domain validated SSL certificates verify your domain name and allow you to secure access to your private domain. This will add the padlock to the browser letting clients know that information shared with your website is properly secured.

Organisation Validated SSL certificates offer an extra level of security and confidence for your customers. This level of validation confirms both your domain and your business. Ensuring that customers know not only that their information is secure, but who it being sent to. As with a Domain Validated SSL a padlock with display in the browser to let customers know your website is secure.

Extended Validation (EV) SSL certificates give the highest level of security and is the option that we use. An EV certificate validates the domain, business and business details meaning customers can be sure of exactly who they are dealing with. Websites with an EV certificate display the business name as well as the padlock in the browser.

Effective Digital Consultancy Strategy

In order to receive a thorough understanding of your product, service, customers, company needs and/or business goals, our digital consultants can offer group interviews with you and your team members. Our experts can assess the impact and effectiveness of your digital technologies and even investigate what your competitors are doing well. Our team can then identify KPIs for further measurement and evaluation of your online strategy for success. They also take part in shaping and prioritizing solutions that will provide optimum impact and effectiveness to suit your budget, time restraints and internal resources.

In addition to our aforementioned services, our professional team can also create insight into your company by profiling consumer personas, tracking customer behaviors and observing how consumers interact with your brand. This research enables us to better understand which brand touch-points are significant to your customers and how we can help influence them throughout their “consumer journey”.
We can provide each of our services individually or in conjunction with other services within the Digital Consultancy.

Effective Digital Consultancy Strategy

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